Winter Collaboration

Role: UX Design + Front-end Development (Drupal)

Organization: Whole Foods Market

Project: During the 2012-2013 winter season, our marketing team to make the Healthy Eating section of our website more interactive and shareable throughout our social media. We brought in an agency to gamify healthy eating for the season with 14 days of healthy eating tips, as well as a 31-day challenge to eat more healthfully. I acted as a consultant on maintaining our digital brand standards, as well as identifying the best place for these two games to live through site maps and wireframes.

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